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  • Writer's pictureConstruction Champions Podcast

Unleash Your Inner Construction Champion: Networking Secrets for Tradesmen


Disrupting Construction with Networking! Construction Champions Podcast 2-37 Tommy Whitehead Image

Embrace Your Unique Identity in the Construction Industry

As a construction professional, you possess a unique and valuable skillset that sets you apart from the rest. Contrary to common stereotypes, the construction industry is home to a diverse array of individuals, each with their own passions, interests, and perspectives. It's time to embrace your individual identity and showcase the true breadth of talent within our industry.


Networking: The Key to Unlocking Opportunities

One of the most crucial steps to becoming a construction champion is mastering the art of networking. While many tradesmen may feel more comfortable in the familiar confines of the job site, stepping out of that comfort zone and engaging with a wider community can unlock a wealth of opportunities.


Break the Mold

"When you walk into a wine and charcuterie, type networking event. And I know we don't see many of us there. Right? But imagine that."

As Tommy Whitehead, a licensed contractor in Florida, points out, construction professionals are often underrepresented in these types of networking events. However, this presents a unique opportunity to stand out and make a lasting impression. By attending these gatherings, you can position yourself as a valuable resource and connect with individuals from various industries who may be in need of your services.


Leverage Unexpected Connections

"Imagine that. Do we go into our local building association and network sure, but we're just meeting other trade professionals. Not usually people are using our services too much."

While industry-specific networking events can be valuable, it's crucial to expand your reach beyond the construction bubble. By mingling with professionals from different backgrounds, such as mortgage brokers, bank lending officers, and community organizations, you open the door to a whole new world of potential clients and referral sources.


Develop Your Personal Brand

"When you go into a wine and charcuterie, when you go into a boys and girls club volunteer session, you do a beach cleanup, when you do those things, you are one of few if the only construction professional in the room You will be surprised."

Regardless of the setting, it's important to present yourself in a professional and approachable manner. Invest in your appearance, from a well-fitting polo to a pair of clean, presentable boots. This attention to detail can make a lasting impression and help you stand out from the crowd.


Embrace Your Unique Skillset

"Plumbers are building at the same rate attorneys are now. That's pretty awesome. You have a valued skill and trait. You got to value yourself."

As construction professionals, we often underestimate the value of our expertise. However, as Tommy points out, the skills and knowledge we possess are in high demand. By recognizing and embracing our unique abilities, we can confidently position ourselves as the go-to experts in our field.


Shatter the Stereotypes

"There's no shame in that and I think you're right. We have we have to change that stigma that we're grease monkeys because there are so many people that go out. Believe it or not, I know contractors like art museums. I've known people that like to go to the opera."

The construction industry is often plagued by outdated stereotypes, but it's time to challenge these perceptions. Showcase your diverse interests, hobbies, and cultural pursuits to demonstrate that construction professionals are multifaceted individuals, not just "grease monkeys." By breaking down these stereotypes, you can help redefine the public's perception of our industry.


Become a Construction Champion

"If we're out there in the community, talking and showing that we're just regular guys, regular girls, regular people that happen to be contractors, happen to be plumbers, happen to be electrician, but we're having a conversation with you about football or a great new restaurant we tried or a cool new movie that we saw. We're just people."

Ultimately, the key to becoming a construction champion lies in embracing your authentic self and engaging with your community. By stepping out of your comfort zone, networking with professionals from all walks of life, and showcasing the depth and breadth of talent within our industry, you can redefine the narrative and inspire others to join the ranks of construction champions.


So, construction champions, the time is now to unleash your inner greatness and show the world what our industry is truly capable of.


See the full interview today!



Unleash Your Inner Construction Champion: Networking Secrets for Tradesmen

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